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Should I Use Bird Dogs?
Date: 04/06/2008 / Category: Marketing
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Current Grade B
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Should I Use Bird Dogs?
First things first. What is a bird dog? A bird dog is someone you pay a finders fee to for bringing you a real estate deal. They typically don't get paid as much as wholesalers because they 1) Don't put the property under contract and never control the deal 2) Don't do as much due dilligence as a wholesaler would do.
Heck Yes! You should use birddogs, property scouts, house hunters, or whatever you call them. A 100% commissioned sales force is a wonderful thing. You don't cut a check unless you... continue reading >>
What -vs- How
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Q. I just received a $1,500 tax refund and I want to spend it on marketing. What type of marketing should I do?
A. I know what I would do with it! But, that isn't the correct answer for what YOU should do with it. Even more important that WHAT you do, is HOW you do it. Let me explain.
There are A LOT of things you can do with your money.
Marketing Rule #1: EVERYTHING works!
Let me qualify that statement. EVERYTHING works if you do it often enough! You mention that you are getting this money... continue reading >>